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The structure was built between 1887 and 1889 as the entrance arch for the Exposition Universelle, a World's Fair marking the centennial celebration of the French Revolution. Three hundred workers joined together 18,038 pieces of puddled iron (a very pure form of structural iron), using two and a half million rivets, in a structural design by Maurice Koechlin. Eiffel was assisted in the design by engineers Émile Nouguier and Maurice Koechlin and architect Stephen Sauvestre.[11] The risk of accident was great as, unlike modern skyscrapers, the tower is an open frame without any intermediate floors except the two platforms. However, because Eiffel took safety precautions, including the use of movable stagings, guard-rails and screens, only one man died. The tower was inaugurated on 31 March 1889, and opened on 6 May.

The tower was much criticised by the public when it was built, with many calling it an eyesore. Newspapers of the day were filled with angry letters from the arts community of Paris. One is quoted extensively in William Watson's US Government Printing Office publication of 1892 Paris Universal Exposition: Civil Engineering, Public Works, and Architecture: "And during twenty years we shall see, stretching over the entire city, still thrilling with the genius of so many centuries, we shall see stretching out like a black blot the odious shadow of the odious column built up of riveted iron plates."[12] Signers of this letter included Jean-Louis-Ernest Meissonier, Charles Gounod, Charles Garnier, Jean-Léon Gérôme, William-Adolphe Bouguereau, and Alexandre Dumas.

Novelist Guy de Maupassant—who claimed to hate the tower[13]—supposedly ate lunch in the Tower's restaurant every day. When asked why, he answered that it was the one place in Paris where one could not see the structure. Today, the Tower is widely considered to be a striking piece of structural art.

One of the great Hollywood movie clichés is that the view from a Parisian window always includes the tower. In reality, since zoning restrictions limit the height of most buildings in Paris to 7 stories, only a very few of the taller buildings have a clear view of the tower.

Eiffel had a permit for the tower to stand for 20 years; it was to be dismantled in 1909, when its ownership would revert to the City of Paris. The City had planned to tear it down (part of the original contest rules for designing a tower was that it could be easily demolished) but as the tower proved valuable for communication purposes, it was allowed to remain after the expiry of the permit. The military used it to dispatch Parisian taxis to the front line during the First Battle of the Marne.