Photographer's Note

In 1978, Louis Vuitton first opened it's doors in Tokyo and Osaka, and from there I'm sure hasn't looked back.

Today, Japan accounts for nearly 1/3 of the total sales for the fashion house as consumers here sop up luggage, purses and bags at alarming rates. Louis Vuitton is like a cult following here that has elevated the name to the forefront of high fashion along with other notable names like Burberry, Gucci, Prada and Coach.

Prior to me coming to Japan, I can't say I ever saw a Louis Vuitton storefront, but here there are several per large city centre. In Canada I was more prone to seeing the fake bags from the industry that spawned up replicating and cashing in on this fashion wave.

Ironically, the LV Monogram was initally designed to deter copying.

Either way, this post epitomizes a portion of youth culture here, LV in the back, young well dressed ladies in the front, fresh from shopping and the ever popular keitai (cellphone).

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Additional Photos by Brendon Hicks (Brendon) Gold Star Critiquer/Gold Note Writer [C: 81 W: 9 N: 61] (289)
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